About Us

Welcome to Be-Know-DO Fitness, where your journey to a healthier, stronger you begins. Inspired by, owned by, and operated by The Bo & Luke Show, we offer gear that empowers your fitness journey. We have something for everyone in the family. Remember, it's not just about being fit, it's about being knowledgeable and taking action.

3 key reasons why The Bo & Luke Show podcast and beknowdofitness.com are in alignment:
  • Focus on Personal Growth: Both the podcast and the fitness store emphasize self-improvement and personal growth. The podcast inspires listeners to pursue their goals and dreams, which resonates with the fitness ethos of striving for better health and physical well-being.
  • Commitment to Action: The phrase 'Be, Know, Do' encapsulates a philosophy of becoming (Be), acquiring knowledge (Know), and taking action (Do). This mirrors the podcast's emphasis on not just learning but also putting knowledge into action, paralleling the fitness journey of setting and achieving physical goals.
  • Diverse Audience Appeal: Just as the podcast features a variety of guests and topics appealing to a wide audience, the fitness store can cater to diverse fitness needs and goals, from beginners to seasoned athletes, aligning with the podcast's inclusive and motivating spirit.